Calling All WOMEN



Motown Records and Google are coming together to find the next Changemaker in the music industry.

‘The Motown Records Creator Program Supported by Google’ will find and fund the next outstanding woman content creator, videographer, or creative producer/director and offer an opportunity to collaborate with Motown Records’ executives and its roster of artists, including Tiana Major9. The initiative is aligned with Motown’s celebrated commitment to shattering barriers for talented creatives and is also a continuation of Google’s ongoing mission to amplify underrepresented voices in entertainment. The selected individual will have the opportunity to create content that tells the story of the women of Motown Records, including recording artist Tiana Major9.

Are you an outstanding woman content creator, videographer, or creative producer/director?

We want to get to know you.

The Brief

The trailblazing Motown Records label, led by Chairwoman & CEO Ethiopia Habtemariam, is stacked with an unparalleled artist roster and team comprised of talented, creative women.

Over the course of 5 months, ‘The Motown Records Creator Program Supported by Google’ will provide a creative opportunity to collaborate with Motown Records’ women executives and leaders across the label, commissioning and creating a wide range of custom video content that will embody the spirit of the women of Motown Records and its iconic artist roster.

“Motown has always been a destination where creators come to bring their dreams to life.”

Ethiopia Habtemariam
Ethiopia Habtemariam
Photo Credit: Bonnie Nichoalds
Tiana Major9
Tiana Major9

Motown Artists

“As an artist, it is always a goal of mine to work with incredible women creatives and I believe that talent can truly come from anywhere,” said Motown recording artist Tiana Major9.

“I am so excited to work closely with Motown Records and Google on this Creator Program to help uplift emerging creators.”

How To Enter


Submit a link to an original 2 minute or less reel, short film, music video, application video or a piece of content that you created. Be sure to review the Entry Guidelines before you get started.


Write a cover letter (750 words or less) explaining your entry, skillset and interest in the music industry.


Tune into @MotownRecords
or this site after March 16, 2022 for our winner announcement.

No purchase necessary. Void where prohibited.
Open only to legal women residents of the 50 U.S. + D.C., 18+. Ends 3/8/22.
Limit: 1 Entry/person. Sponsor: Motown. See Official Contest Terms and Conditions for more information.

the selected WOMAN

changemaker will receive

Virtual access around the women of the Motown Records project
Opportunity to inspire and create content about the women of Motown Records in conjunction with the Motown Records team and recording artist Tiana Major9

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